Press Releases

June 11, 2019

Easton Heads To 2019 NCAA College World SeriesĀ® With New Collaborations

Easton Diamond Sports, LLC. has partnered with more championship baseball teams since 1972 than all other bat manufacturers, and the results of Team Easton collegiate programs on the biggest stage have made Easton the #1 Bat in College World Series History......
 
June 6, 2019

Easton Congratulates UCLA For Winning The 2019 NCAA Softball National Championship

Easton Diamond Sports, LLC. celebrates storied program, as UCLA Softball makes history again by winning its 12th national title. UCLA and Easton have been proud partners for all 12 of the Bruins’ National Championships......
 
May 17, 2019

Easton Diamond Sports, LLC. Adds New Model To Celebrated Family Of Ghost Double Barrel Fastpitch Bats

Easton Diamond Sports, the industry leader in product innovation and technology, today announced that the hottest fastpitch bat in the game is now approved for all fields......
 
March 21, 2019

Team Easton MLB Player Roster Welcomes 6 New Players Ahead of Opening Day

Easton Diamond Sports, LLC. announced the return of its Major League Baseball (MLB) campaign, Light Up the Show, which will feature its entire MLB roster of athletes in videos from MLB Spring Training in Arizona and Florida......
 
March 5, 2019

Easton Announces Partnerships with 59 Division I NCAA Fastpitch Programs for the 2019 Season

Easton is proud to announce its partnerships with over 96 college fastpitch programs across the country, including 59 Division I NCAA and 5 programs in the pre-season top 25 rankings......
 
February 26, 2019

Easton Announces Partnerships with 50 Division I NCAA Baseball Programs for the 2019 Season

Easton is proud to announce its partnerships with over 89 college baseball programs across the country, including 50 Division I NCAA and 11 programs in the pre-season top 25 rankings.....
 
January 22, 2019

Easton Calls Upon Local High Schools to Battle for Hitting Supremacy

Easton announced today the launch of the Easton Hit Lab Battle, a first-of-its-kind hitting competition designed to connect with high school baseball and softball programs in the greater Los Angeles area....
 
December 18, 2018

Easton Diamond Sports, LLC Renews as Official NFCA Sponsor

The NFCA is excited to announce that Easton Diamond Sports, LLC will continue its relationship with the Association......
 
April 04, 2018

Easton Baseball to #LightUpTheShow in 2018

Easton Diamond Sports announced a new 2018 Major League Baseball (MLB) campaign to #LightUpTheShow on opening day. The campaign is highlighted by 2017 World Champion, Houston Astros third baseman, Alex Bregman. “I am excited by the energy, passion, and...
 
January 22, 2018

Ripken Baseball and Easton Announce Exclusive Partnership

Baltimore, Md. and Thousand Oaks, Calif. (January 22, 2018) – Ripken Baseball and Easton today announced an exclusive partnership that will join the country’s prominent baseball and softball experience with the world’s leading manufacturer of baseball...
 
June 20, 2016

Exclusive Apparel Technology for Performance Sports Group Scientifically Shown to Improve Athlete Performance

EXETER, NH – June 6, 2016 – Apparel technology utilized by Performance Sports Group Ltd. (NYSE: PSG) (TSX: PSG), a leading developer and manufacturer of high performance sports equipment and apparel, has been scientifically shown to improve athlete...
 
April 18, 2016

EASTON Partners with Top Fastpitch Softball Instructor Jen Schroeder

VAN NUYS, Calif. – April 18, 2016 – Easton Baseball/Softball, a leading manufacturer of baseball and softball equipment, announced today a new partnership with Jen Schroeder, a former UCLA Bruins fastpitch softball star who is now one of the world’s top...
 
April 14, 2016

EASTON & Factory Athletics Expand Partnership

VAN NUYS, Calif. – April 14, 2016 – Easton Baseball/Softball, a leading manufacturer of baseball and softball equipment, and Factory Athletics announced today an expanded partnership that will incorporate the EASTON Hit Lab into signature events powered...
 
August 18, 2015

EASTON and Blast Motion Launch Sensor Technology for Baseball, Softball

VAN NUYS, Calif. – August 17, 2015 – Easton Baseball/Softball, a leading manufacturer of baseball and softball equipment, in partnership with Blast Motion, today launched the EASTON Power Sensor, the brand’s first-ever precision swing motion sensor to help players of all abilities hit with more power and efficiency. 
 
April 17, 2014

Bauer Performance Sports Completes Acquisition of Easton Baseball/Softball

Bauer Performance Sports Ltd. (TSX: BAU) (“BPS” or the “Company”), a leading designer and manufacturer of high performance sports equipment and apparel, has completed the acquisition of the Easton Baseball/Softball business from Easton-Bell Sports.
 
February 13, 2014

Easton-Bell Sports Reaches Agreement to Sell Easton Baseball/Softball to Bauer Performance Sports for $330 Million

Company Also in Discussions for Sale of Easton Hockey to Third Party Transformative Transactions to Enable Company to Reinvest in Bell, Riddell, Giro,  Blackburn & Easton Cycling and Focus on Core Strengths Company to be Renamed BRG Sports VAN NUYS, ...
 
January 15, 2014

UCLA Softball Renews Sponsorship Deal with Easton

The UCLA Softball program has renewed its sponsorship deal with Easton, extending the commitment through the 2018 season. “Easton Sports is incredibly proud to continue our long-standing relationship with the UCLA Softball program,” said Calin Thomas, ...
 
January 15, 2014

UCLA Baseball Renews Sponsorship Deal with Easton

The UCLA Baseball program has renewed its sponsorship deal with Easton, extending the commitment through the 2025 season. “Easton has proven year after year that they are the number one manufacturer of college baseball equipment,” UCLA head baseball ...
November 18, 2013

Easton Sports and Blast Motion Announce Collaboration for the Easton Power Sensor

VAN NUYS, Calif. - November 18, 2013 - Easton Sports, the industry leader in baseball bat performance technology has partnered with Blast Motion, the leading innovator in advanced sensor technology for team and action sports. This strategic ...
 
March 15, 2013

Easton-Bell Announces Key Executive Appointments and Promotions at Easton Sports

Van Nuys, CA – March 15, 2013 – Easton-Bell Sports, Inc. – a leading designer, developer and marketer of innovative sports equipment and accessories under the Easton, Bell, Giro, Riddell and Blackburn brands – today announced the following key executive appointments and promotions at Easton Sports
 
Easton and Baseball Factory Team Up to Take Player Performance to the Next Level
November 01, 2012

Easton and Baseball Factory Team Up to Take Player Performance to the Next Level

November 1, 2012 (Van Nuys, CA and Columbia, MD) – When it comes to a performance advantage on the field, Division I NCAA schools and the Little League World Series turn to Easton bats.  More teams swung Easton bats in the 2012 College World Series ...
 
Easton Helps Little League World Series Players Maximize Their Potential with Latest Technology and Easton Hit Lab Experience
August 14, 2012

Easton Helps Little League World Series Players Maximize Their Potential with Latest Technology and Easton Hit Lab Experience

WILLIAMSPORT, Pa. - Easton Sports today announced it will serve as the Official Team Equipment Supplier at the 2012 Little League Baseball® World Series (LLBWS)—taking place August 16 - 26 in Williamsport, PA. Easton will outfit LLBWS participants ...
 
Easton-Bell Sports and Good Sports Help L.A. Youth Swing for the Fences at Bat Donation Day
May 21, 2012

Easton-Bell Sports and Good Sports Help L.A. Youth Swing for the Fences at Bat Donation Day

LOS ANGELES - May 21, 2012 - Good Sports, a national non-profit organization that provides sports equipment to disadvantaged youth, and Easton-Bell Sports, a leading designer, developer and marketer of branded sports equipment, protective products and ...