Hit Lab SoCal

Gear up. Do battle. Let’s go!

Welcome to Easton Hit Lab Southern California, an all-new destination for elite training, research and gear dedicated to helping baseball and softball athletes unlock their full potential. The Hit Lab features state-of-the-art technology, custom bat fitting techniques, professional staff and a one-of-a-kind shopping experience, situated within the greater Los Angeles area and located at Easton headquarters: Home to the world’s leading manufacturer of baseball and softball equipment, and the most iconic brand in these sports.

Easton has long-standing relationships with Little League Baseball & Softball, USSSA Baseball & Softball, USA Baseball & Softball, hundreds of NCAA collegiate teams and numerous pro baseball and softball players, and more. Many of the world’s top athletes from baseball, fastpitch softball and slowpitch softball already utilize the Hit Lab year-round to help them excel at the highest levels of competition. For the first time ever, Easton opens the doors to its Hit Lab Southern California facility for reservations. Are you ready to take your performance to the next level?

Facility and Benefits

Programs and Staff
Reservations are now being accepted at the Hit Lab for a variety of activities, including: Easton product demos and fittings, team and group training, pro athlete training, college athlete training, high school and travel ball athlete training, youth athlete training, as well as hitting competitions and events. Easton’s product and hitting experts are on-staff, and a network of coaches and trainers may also be scheduled to optimize your sessions.
Store and Gear
This is the ultimate Easton retail experience, with all of the latest baseball, fastpitch and slowpitch gear. Check out the best maple, ash and composite wood bats in the USA as well as the most recent breakthroughs in non-wood bats that have propelled Easton to the #1 bat position. You will also find Easton’s most current ball gloves and batting gloves, trusted by the best MLB, pro softball and top D1 NCAA college programs in the country. Additionally, shop Easton’s current offerings in apparel, bags, helmets, catcher’s equipment, training aids and more. Exclusive and limited edition gear will also be found only at Hit Lab Southern California, as well as easy-to-follow resources to help you select your perfect gear.
Batting Cages and HitTrax
Two indoor cages with baseball and softball pitching machines, outfitted with L-screens, tees, wheeled ball baskets, coach seating and more. Both cages feature the latest HitTrax technology, which includes real-time stats and key performance metrics along with powerful video analysis and trend reports. Get your exit velocity, launch angle, distance and more as well as high-speed video with integrated analytics. Stay tuned for exclusive access to optional “training games” which will add an element of esports competition to your training.
Instragrammable Spaces
Whether it’s the Hit Lab dugout’s authentic wood bench, bleachers or clubhouse lounge, there are several spaces for athletes, coaches and families to hangout, view HitTrax results from both batting cages on large screens as well as share content. There’s also an over-sized “trading card” photo booth, for all Hit Lab visitors to personalize their connection with Team Easton. If you’re into gaming, the clubhouse lounge will also feature popular baseball titles on the PlayStation platform and online network.
Nutrition and Charging Station
Step up to the Hit Lab nutrition bar to fuel up before, between or after sessions in the batting cages. We’ve curated a variety of beverages and snacks to help keep you hydrated and energized. Need to fuel up your device too? We’ve got you covered with easy access to power, so you don’t miss a thing. While you’re there, Easton wants to hear from you! Your opinion matters, and we have a custom iPad app waiting for your ratings and reviews on any and all product that you demo during your time at the Hit Lab.
Audio and Video
The Hit Lab’s new surround sound audio system can access popular music streaming services such as Spotify and Pandora, as well as play music from iPads, iPhones and iPods. Multiple screens have also been installed around the facility, streaming baseball and softball broadcast coverage 24/7. Additional screens display social media feeds via Easton’s custom Tagboardintegration, as well as the latest original content from Easton and its Team Easton network of influencers and creators. 



E-mail ahead to confirm facility availability, and make a reservation.

Easton Diamond Sports, LLC.
Hit Lab Southern California
3500 Willow Lane, Thousand Oaks, CA 91361